Your Brand is Gratitude

by Linda Perry We have all heard what the Attitude of Gratitude can do for your soul, but did you know that gratitude can do wonders for your brand? Just think about all the brands you love and are loyal to – one of the things that they all have in common is that they...

Two Equal Products, Only One Succeeds – What Gives?

by Linda Perry Have you ever wondered why two people can have the exact same product, but one of them is a massive success and the other goes nowhere? Sure the obvious answer is branding – but what specifically does it boil down to? Often, it comes down to how well we...

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